September 15th 2009

One man’s fight for a fair price in the coffee trade

BLACK GOLD by Marc and Nick Francis (74 min) 2006

“As westerners revel in designer lattes and cappuccinos, impoverished Ethiopian coffee growers suffer the bitter taste of injustice.”

While the wealthy parts of the world delight in exotic coffees, Ethiopian coffee farmers aren’t paid enough to feed their families and send their children to school. This riveting film tells the story of one man’s fight to obtain a fair price for his farmers’ coffee on the world market. As Tadesse Meskela travels to London and Seattle, the unfair trade practices of the multi-nationals and the World Trade Organization become obvious.

The film is guaranteed to raise your awareness about the coffee you drink and will hopefully lead you to decide to buy only freely traded coffee.